How Natural are'Natural' fragrances?

Have you ever picked up a cleaning product like soap or air freshener and read the words, ‘natural fragrance’?

What exactly does it mean when a product is advertised with natural fragrance?

Whilst you have probably seen the words, ‘made with natural fragrances’ or ‘ derived from natural fragrances’, you should approach with caution, Natural fragrance or fragrance oil is not essential oil and does not mean derived from purely natural ingredients.


Fragrance oils or ‘natural fragrances’ that are referred to on many types of perfumes, cleaning products, soaps and candles are comprised of synthetic compounds formulated and lab created to replicate and copy essential oils and can be a potent mixture of natural oils as well as synthetic oils.  Whilst the ‘natural fragrances’ are being produced, a specific job referred to as the perfumer is to produce a scent that mimics a natural smell synthetically. This literally involves mixing various type of chemicals until the right scent is created. The end result is something that resembles a natural smell but is actually far from being natural and can have a lot of negative health effects.


Koala Eco pack shot

What’s the alternative to synthetic (Natural) fragrances?


Look no further than essential oils, these essential oils are derived from natural sources and are extracted from various types of fauna. They can come in the form of a liquid or resin and are later used to produce a highly concentrated and completely natural essential oil. The parts of the plant where these oils are separated from can vary. For example, they may be extracted from leaves, flowers, bark, berries, seeds and even roots of a plant. 


See how BuyNatural is helping promote products like Koala Eco who are incorporating an eco-friendly, essential oils, toxin-free cleaning solution in their all natural & essential oil cleaning ranges.

Read more about how Koala Eco is incorporating these ingredients into there products: (https://koala.eco/pages/our-ingredients)

At BuyNatural we care about what we stock. That's why our products are all Natural, Organic and Niche. For More about Koala eco and our cleaning range visit - 
(https://buynatural.com.au/collections/natural-cleaning)